Commissioned by Durham Libraries, in partnership with Shoo Fly Publishing, we were asked to design and deliver a reading campaign to invite pre-school children and their families into their local library.
The campaign saw bright and colourful, charming aliens invade all libraries across the County. Aliens pushing shopping trolleys filled high with books were exposed on window flashes, posters, library cards, book bags, bookmarks and activity books. And perhaps most invasive of all, life-size alien cut outs adorned Library entrances to welcome visitors, new and old. Slogans such as I love books, Learn and play and Reading Champ! were used to introduce children to the joy of reading.
The Aliens had landed… unfortunately they enjoyed themselves too much, the didn’t want to leave!
Prior to launching Jam Jar Studios, we supported Shoo Fly Publishing in our roles as Software Development Manager and Senior Designer. Since 2003 we have worked with Shoo Fly to establish a brand now at the fore-front of educational publishing; one which oozes creativity, high quality design/content and demonstrates that learning can be fun as well as helping us to grow.
Brighton & Hove City Council approached us to develop a range of marketing materials that would support our redesign of their Pier 2 Peer Learning Platform.